I'm very impressed by www.shopstyle.co.uk

Search google.co.uk for "gold shoulder bag"

The #2 result is

http://www.shopstyle.co.uk/browse?fts=gold+shoulder+bag

That page (that I can find) is not navigable through the site unless you actually use their search "gold shoulder bag" and that page comes up.

They have obviously created custom pages for search results which google indexes and seems to rank very well, their system seems excellent.

When you search my eCommerce site you get a noindex page

Is something like what they have easy to create?.