1. Founder, SEOChat.com :)
    SEO Chat Skiller (1500 - 1999 posts)

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    Dec 2002
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    Learning to say "NO"

    Sometimes we are so afraid of missing out on opportunities that we say yes to everything that comes along, without really considering the dynamics of the situation or its implications.

    You're talking with a colleague; He proposes some type of business deal and without really thinking about it you say YES because you're afraid of rejecting them by saying NO. (And of course you want the business). You're a smart person - there's nothing you can't do and you know that you'll get the job done, no matter what.

    Several months later you realize that the whole situation is ridiculous... You think back and realize that the goals were never realistic, you didn't scope the project or charge enough to do the work correctly, and the project didn't even align with your overarching personal and/or business objectives.

    It's all crumbling down now, and both parties know that it's time to call it quits. You both feel terrible because there is disappointment in your performance and a sense of waste, both in terms of time and money.

    This has been me several times in my career. It's important to realize that, sometimes, "NO" is the correct answer. In fact, "NO" should always be your first answer (I read a book many years ago called "Start with No" by Jim Camp).

    Only after really thinking the project through and having 100% confidence, based on research and correctly scoping the project, should you say YES. You must be sure that the project is homogeneous with your long term objectives (in business and life).

    Just a tidbit of random experiential advice on this boring Sunday afternoon.

    Happy Memorial Day!

    Comments on this post

    • kshri agrees : Absolutely True
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  3. Super Moderator
    SEO Chat Skiller (1500 - 1999 posts)

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    For me I stumbled across this site (Clients From Hell) a few years ago, It's a thing I check once or twice a week for a laugh, but it does really remind you to actually stand your ground sometimes.
    Always happy to help in private message. | Learn about my latest project Can You Get Automated Pages To Rank In Google?
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  5. SeoRaptor
    SEO Chat Good Citizen (1000 - 1499 posts)

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    Thx for sharing the book reference, the subject seems interesting, I think I'll try to read it this summer on my spare time if I have any.
    Owner of Bennetonable | AdWords certified - Analytics qualified
    On-Page SEO Cheat Sheet | "My opinions are my own. Feel free to disagree & think above the fold."

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