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    Facebook Boosted Posts and Google Analytics/Omniture Numbers Questions.

    I had a question. I've done a few FB boosted posts and once the campaigns are over the numbers on "link clicks" will be 400, 500 and 600 and when I go to GA or Omniture the uniques from FB will be 100, 200 or 300. They will be markedly lower. Is GA and Omniture able to figure out if a user from Facebook isn't unique?
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  3. rod@missionop.com
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    Would think this is your issue:

    Why did my organic reach go down after I boosted my Page’s post?
    For each Page post, total reach is broken down into organic reach and paid reach. After you boost a post on your Page, the number that represents organic reach might go down. This is because the people who saw your Page’s post before it was boosted and then saw your post again after it was boosted are now counted toward paid reach.
    If you happen to be reaching the same people with boost as you have without then the return will be theoretically zero.

    Comments on this post

    • Will-O-The-Wisp agrees
    Last edited by fathom; Jul 24th, 2015 at 07:36 AM.

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