Is it hard to understand what is our site about?

Hi all!

Our movies site offers a personal service: find out people who have the
same taste in movies as you, so you can consult their ratings for any movie you want to see.

http://www.filmaffinity.com

I think the way we explain that is neat & clear. Many user register and they do not rate any movie though.... maybe they don´t get the usefulness of our service?

What do you think?

Thanks in advance.

PS: We recently added a link "Are you lost?" on the top navigation bar... I guess this will clarify those guys who don´t rate movies and find recommended movies.... don´t you think?

First if you want a response from an audience -- you must appeal to there needs.

My first thought is -- does an visitor "need" to rate a movie for their benefit - or yours?

Is "are you lose" a benefit?

If you turn the table and give them a benefit for "rating" you will be very surprised at the response.

Note: a benefit must be agreed upon - what you think is a benefit may not be the same as a benefit to the visitor.

(example: a non-smoker will unlikely consider a "free" cigarette a benefit -- but a smoker would!) Therefore - choice of benefits cover wider audiences.

Hi Fathom!

Thanks for your response. Your view is extremely interesting!!

YOU WROTE:

If you turn the table and give them a benefit for "rating" you will be very surprised at the response.

Should this work? instead of "You need to be a registered user to rate movies...." write something like "Rate this movie and you will find movie recommendations"

Make sense to your point of view?

Are you lost? is a link to the people who did register and leave the site without rating any movie: I thought it was 'cos they were confused (many guys do not read how our affinity system works).

Do you think I should change the sentence?

THANK YOU VERY MUCH!!!

Hi again:

What about this:

http://www.filmaffinity.com/en/film284488.html

This way I did turn the table and give them a benefit..... didn´t I?


THANKS