In search of the advice/suggestions/opinions

Thanks for the advice!

First I would like to say that you have a beautiful site. I love the color scheme and I like the navigation.

Also I really like the way you used real text in the links at the top even tho an avg joe would think they were imgs since the bg around the text changes color as you scroll across it.

Something that I noticed that will hurt a bit is that your site is dynamic. I could see this right off the bat from the ?=yada yada.

My site used to be a dynamic site asp site but my seo was terrible. I'll give you a link to my site http://www.nicekicks.com
and my somewhat dynamic/static page
http://www.nicekicks.com/nice-kicks-12-jordan-xii.html

Also, something I did was at the bottom of my page I put all the product categories linking to the category pages. This has helped me a ton.

Question for others, is linking at the bottom to parts of my own page against the rules with google?

Firstly - what a beautiful site

However ....

I assume you are targeting "buy wine online" ?

You need to have that as a header on the page for starters and a few few more H2 headers with wine or online thru the page.

The thing that got me was your marketing company has left all the <style>/ css in the page....send it into an external CSS file

The same with all the javascript - external files

It just clogs the page up and the SEs will have difficulty finding the actual content on the page

There's also a massive disclaimer from MACHROTECH, LLC at the top which probably doesn't need to be there.

so:

1: clean up your code
2: add in H1, h2 and text for your keywords
3: and of course get a ton of backlinks

Thanks for the advice!

it's the first thing you see on the index page (not sure about the other pages)

Thanks for the advice!