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#16
March 8th, 2005, 02:32 PM
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We could go on an on but in the end, it's: (just cause I love when I have a chance to use this term)
CAVEAT EMPTOR Literally translated: ''Let the buyer beware.'' A common business tenet whereby the buyer is responsible for verifying any and all claims by the seller. Cheers
__________________
Cheerios! New to SEO? See the FAQ! My Disclaimer: Don't Listen To Me - I know nothing!
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#17
March 8th, 2005, 04:43 PM
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you can garuntee the client will be better off after the project then when the project started, or they get their money back. You just have to offer the garuntee properly.
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#18
March 9th, 2005, 01:47 AM
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haha, ferret. I know what you mean.
Experiencing the same thing over here in australia :-) slick talk works well with these guys. for some reason.
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#19
March 9th, 2005, 12:07 PM
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I don't know why ANYONE would want to perform SEO for a client unless the SEO was getting a recurring piece of they pie.
Anyone that is really good at SEO is going to make much more money over a longer period of time by optimising their own sites.
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#20
March 10th, 2005, 02:40 AM
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I do SEO for businesses which I have no interest or share in, thats why.
for example, attorney sites havent got a law firm, So I do SEO for their web sites. can't line your pockets for every industry mate! :-)
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#21
March 10th, 2005, 04:42 AM
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Quote:
It is fine if you can afford to wait for long term results - but some of us need a regular and immediate income. This however, does not rule out having sites which are my own, and which I SEO for my own end.
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#22
March 10th, 2005, 06:18 AM
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Interest comments. Just recently I was negotiating with a company to do their $300K/month PPC website. 1 year contract $39,000 - was my price. They wanted $1,500/month plus a $1.00 per lead... quick on the draw I grabbed it... then the CAVEATs started. 1. They wanted 30 days notice and not a year contract. 2. I couldn't touch their $300K/month website I had to advise their staff on what to do. I said - oh training - $15K -- $5K is advance, 6 weeks part time training and $5K at the end plus $5K when success is achieve [whenever they achieve it]. Not doable - to much risk. "OK - well a 30-day short-term contract notice requires $5/month - I won't even look at you for less". Response... "I guess we need to go elsewhere as we can't afford the risk"? In hindsight - if your website is generating $3.6 million a year in revenue and an SEO jumps at $1,500 plus a buck a lead and gives up $39K [which would be 21,000 additional leads for the SEO to break even where a current PPC cost for the same amount is $8/lead or a current cost of $168,000]... But the SEO wants a one year contract for time invested and your liability for this risk is $18K for no success, or $10K for training your staff with no success, or $5K per month on a 30-day notice and all are "too much risk"... Something doesn't add up?
__________________
We are what we repeatedly do… excellence, then, is not an act, but a habit. — Aristotle
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#23
March 10th, 2005, 08:54 AM
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Ok now I'm confused -
 I charge a percentage for PPC managment if asked to do it, and a nominal setup fee. I once was offered a share in the sale generated through PPC - but how do you monitor it - and even so - with me stuck on a tiny island in the med, and the client in the US, how do I chase money if they dont pay up for work which brought them results? Better a percentage and a startup fee.Quote:
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#24
March 10th, 2005, 09:11 AM
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Well that is problematic in any service-based business or commission-based deals. However, the relationship is the most important part - if you are worried about 'hit-n-runs' they are likely the wrong clients. Over the years I have switched from upfront flat-fee, performance on ranked results, performance on visits, to commission-based on sales conversions. Sales conversions is the most lucrative simply because the client assumes 'no risk' and the only cap is my desire to create stronger, longer lasting relationships. While the potential is always there for one to 'skip-out' when sales are "GREAT" - if I did it once for "one site"... I can do it for any number of sites ranked #50 to #1000 and get the last laugh in the process.
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#25
March 10th, 2005, 09:14 AM
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But then you actually have to make the site rank... a lot of people can't actually do that. Quote:
Thats a good amount of money, but recently I have affiliate sites that make 2-4 thousand a month each, so it quite possible to make way more then that without a client. Why bother with all the suit and tie bull****
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#26
March 10th, 2005, 10:20 AM
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Jeans and t-shirt... I'll dress down for the second meeting! ;)
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#27
March 10th, 2005, 11:01 AM
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How about no meetings? I guess there are many big money clients, but there is too much salesmanship involved , for me. The whole office culture is repulsive to me.
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#28
March 10th, 2005, 12:48 PM
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This is clever, and I don't blame you a bit. It's always nice to have one of these fellows (or three) in your pocket. Quote:
That's fine as long as you ALWAYS want to live hand to mouth. I understand your reasoning, but in my experience you will always be too busy working for someone else to work on "your stuff". Quote:
BINGO! We have a winner!
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#29
March 10th, 2005, 02:19 PM
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We've used the freelancer boards often to get SEO help, but we screen our bidder very closely, we require that they show results within our guidelines before we hire them.
It is funny to see some of thier replies to our requests for the bidder to prove he can do the job before we hire them, but in the end we get 2/3 people that are good valuable seo people to help us out. But we usually get 30+ bids so a less then 10% of the bidders actaully can do the job, we even had bids and then PM asking what SEO meant.
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