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SEO Director/Specialist Wanted Today!
Company Description
Founded in 1995, WebMetro is a leading and full service provider of Internet and online marketing services. Utilizing its proprietary Dynamic Search Media and Marketing (DSMM™) methodology, WebMetro provides flawless execution of Internet and online marketing services including Pay Per Click (PPC) Advertising, Paid Inclusion, Search Engine Optimization (SEO), Shopping Portal Optimization, Display Advertising, Affiliate Marketing, Web Analytics and much more. Today, the company has key clients in many sectors including retail, insurance, skin care, education, loans and more. To maintain its product knowledge and leadership, WebMetro has secured many industry certifications including Yahoo! Certified Sponsored Search Ambassador, Yahoo! Certified Ambassador Submit Products and a Google Adwords Qualified Company. In addition, WebMetro maintains strategic relationships with other market leaders including Nielsen//NetRatings, Hitwise®, Atlas® Search and Omniture®. Role Summary The Director, Search Engine Optimization is responsible for directing the overall SEO strategy, methodology, tools, reporting, and best practices for the company and its clients. In addition, the director will transfer knowledge to SEO staff and other company employees via formal and informal training. Approximately 50% of your day will consist of leading, directing and mentoring SEO staff on new and existing projects. The remainder of your day will consist of performing SEO services for clients under your management and staying current on the techniques and best practices to facilitate top organic rankings. The Director, Search Engine Optimization will also attend trade shows as well as travel to some client facilities. The amount of travel is not expected to exceed 5%. This is a full time on-site position (Monday through Friday, 8am to 5pm) at the WebMetro office in San Dimas, Ca. Responsibilities: Researching, analyzing and prioritizing the tasks necessary to improve client’s sites in the organic search engine results pages. Manage clients ranking expectations Ability to discuss complex SEO concepts with clients of less expertise. Management of personal SEO client accounts. Oversee the client accounts of SEO staff and provide applicable leadership. Train and mentor SEO staff and other company employees via formal and informal training. Performing research and analysis to constantly refine the existing SEO process, methodology and tools. Attending trade shows or conferences and visiting client facilities. Achieving ranking goals for clients. Adhering to ethical (white hat) SEO strategies and techniques. Qualifications: The ideal candidate will have the first-hand knowledge and experience of search engine optimization (SEO) from either the agency or client side. This knowledge and experience includes SEO for static sites but also for sites built with dynamic technologies. A minimum of 2 years in search engine optimization (SEO) hands-on preferably as a lead strategist or senior analyst with a search engine marketing agency or firm. In depth knowledge of best practice SEO strategies & implementation. Solid understanding of and experience with SEO tools including keyword tools. Knowledge of web analytics & reporting products such as OMNITURE. Proficiency in Outlook, Word, Excel & PowerPoint and Internet Explorer. Strong knowledge of HTML, CSS, _JavaScript and dynamic technologies such as ASP, .NET, etc. The ability to manage and prioritize multiple projects and tasks simultaneously Strong organizational skills and attention to detail Excellent written and verbal communication skills Ability to prioritize tasks, eagerness to meet and exceed objectives College degree or certification in related area or equivalent experience in search engine optimization, Information Technology, Computer Science, Internet or technology industry. Company Benefits: Very competitive base salary Paid time off - paid vacation, sick pay and holidays Health insurance Retirement benefits that includes a 401k Other standard company benefits Access to leading edge Internet and search engine marketing tools Ability to work with and continually learn new technologies Collegiate and cooperative atmosphere where staff wants to help and share knowledge with other staff Working for a professional services firm that is committed to the success of its clients and fellow employees If interested, please forward resume to Stephanieburton1@yahoo.com for immediate consideration! |
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