Junior SEM/SEO Specialist Position in San Diego

Junior SEM/SEO Specialist

MEA Digital is one of the leading interactive advertising agencies in southern California. We work with national and international brands in developing innovative and measurable online marketing programs.

Description:
We are currently seeking a full-time Jr. SEO/SEM Specialist. This position includes the following responsibilities:

SEO
• Generate keyword analysis reports displaying estimates on traffic volume for related keywords.
• Generate organic ranking, inbound linking, and traffic received reports for all SEO clients.
• Generate sales & leads from organic search reports from analytic tools.
• Continually search for new directories that could be useful places to submit client sites to in order to build relevant link weight.
• Maintain accurate, current knowledge of the organic search industry and any changes in search engine algorithms.
• Research new media technology for possibilities to provide clients with other revenue-generating avenues.
• Work with partners to analyze and optimize deals against specific marketing metrics – adding, modifying, and removing placements as necessary
• Continually monitor, test, revise, and update placements within existing deals
• On an ongoing basis, run multiple reports from both internal tracking tools and partners’ external reporting tools, and aggregate data in a useful format. Report on findings.
• Provide strategic thinking in regards to measuring, analyzing and reporting on campaign performance

SEM
• Monitor and maintain Search Engine Marketing campaign for clients across multiple networks.
• Closely monitor client budgets and provide detailed reports to show actual/accurate costs associated with monthly traffic in reporting
• Manage client’s reporting templates and perform reports as assigned.
• Work with other team members by spot trends and make recommendation for campaign optimization
• Work with media reps to ensure contract terms are met (start/end dates, budget etc.)
• Provide a supporting role to the media department search team.

Qualifications:
• A minimum of 6 months experience with Organic Search Engine Optimization REQUIRED
• A minimum of 6 months experience with Pay-Per-Click Search Engine Marketing (Google AdWords, Yahoo Search / Overture) REQUIRED
• Demonstrable base level understanding of web design and HTML as it pertains to SEO
• General knowledge of website traffic analytics software (Webtrends, HitBox, Google Analytics, Coremetrics)
• Knowledgeable about natural search tactics and how web metrics are tracked (http headers, redirect, tracking pixels, etc.)
• Advanced level skills in Microsoft Excel with experience in Microsoft Word, Powerpoint and Outlook.
• Knowledge of advance functions of Excel (Pivot Tables, Sorting, Filters, Forums, etc.)
• Excellent verbal, written, and presentation skills
• Desire to work in a fast-paced and competitive environment
• Excellent organizational skills and an ability to manage multiple tasks
• Strong attention to detail
• Independent worker and self-starter

Job Location: San Diego, California (downtown)
Work Environment: Professional/creative

We offer a competitive salary, a comprehensive benefits package that includes Paid Time Off (PTO), medical benefits, paid holidays, company sponsored events and one of the most creative and dynamic work environments in San Diego.

How to Apply:
Submit resume and salary requirements to: mediaposition (at) meadigital.com