#1
  1. No Profile Picture
    Registered User
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Sep 2017
    Posts
    28
    Rep Power
    0

    SEO certification is it worth it?


    Hi all,

    I'm new to SEO and have been reading a few books here and there and watched a number of begginner SEO videos on Youtube. I started developing an interest in this subject because my husband runs a local pet sitting business and he needed someone to perform digital marketing for his company. As I learn more and more about SEO, I realize how important it is to businesses in today's world and I would like to turn this into my profession. I have been searching through some courses online with price range from $20USD to $500USD+. As a beginner, I would like to get some recommendation on which course teaches SEO more in depth and which one is worth my money. Thank you for your time.
  2. #2
  3. Super Moderator
    SEO Chat Skiller (1500 - 1999 posts)

    Join Date
    May 2015
    Location
    United Kingdom
    Posts
    1,562
    Rep Power
    2630
    I'm a bit short of time but wanted to post before I went to work.

    There's no such thing as an SEO certification, it's usually a load of rubbish.

    The best way to learn SEO is to setup your own site and go play, test things out and ask questions on forums like this.

    Read articles like: https://moz.com/beginners-guide-to-seo

    Look at sites that are ranking locally and try and break them down to why. Take a look at ecommerce sites and compare the product pages to see what the diference are to rank better.

    I'll actually be doing a blog post in the next couple of weeks on "how to learn seo" because it's something that I think is still confusing to a lot of people, will see if I can get it done sooner.

    Comments on this post

    • Pierre Benneton agrees
    • Test-ok agrees
    Always happy to help in private message. | Learn about my latest project Can You Get Automated Pages To Rank In Google?
    Useful Links: Useful SEO Tools | GTmetrix | FileOptimizer | Cloudflare
  4. #3
  5. No Profile Picture
    Registered User
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Sep 2017
    Posts
    28
    Rep Power
    0
    Hi Thomas,

    Thank you for your answer. Do you have any SEO books you would recommend reading?
  6. #4
  7. SEO Since 97
    SEO Chat Mastermind (5000+ posts)

    Join Date
    Mar 2011
    Location
    Arizona
    Posts
    8,339
    Rep Power
    5331
    Seo is in constant change, so the information you read can or will be out dated.
    Best of the web content will always be king along with a good site structure with good internal links
    which are the basics
    Last edited by Test-ok; May 4th, 2018 at 11:50 PM.
  8. #5
  9. Digital Marketing
    SEO Chat Mastermind (5000+ posts)

    Join Date
    Aug 2008
    Location
    Florida
    Posts
    7,815
    Rep Power
    5609
    I hold every Google Certification. Each year when I retake the exams I feel as if I learn something new. Although you want to do SEO it sure wouldn't hurt for you to learn about paid search. Look into Google Adwords Certification

    Comments on this post

    • seangugerty agrees
  10. #6
  11. Always Wrong
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Sep 2017
    Location
    Tucson, Arizona
    Posts
    33
    Rep Power
    36
    I suppose that depends upon what you are you trying to get out the courses. I think as far as obtaining clients delivering results to your first few customers and going above and beyond for them will be worth it's weight in gold in comparison to a certification. Reviews are a big deal! I think the only way I personally would prioritize a Certification is if I had an employer insist upon it or it was a prereq.

    The Google ones that Kernel's talking about are free and Google encourages them, so you should definitely snag a few of those, Adwords, Analytics etc.
  12. #7
  13. No Profile Picture
    Registered User
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Jun 2018
    Posts
    10
    Rep Power
    0
    Most of the time these courses are basic stuff, that is easily available on internet. But not everything that comes free has value. You can read course content, the profile of teacher, his experience, his website(is he can actually do what he teaches) and decide which course you want to take. Quality courses definitely worth something.
  14. #8
  15. Retired from SEO
    SEO Chat High Scholar (3500 - 3999 posts)

    Join Date
    Oct 2007
    Location
    India
    Posts
    3,576
    Rep Power
    1415
    Best way to learn first book a domain, read learn and implement and see what happened.
    You do your business I do mine because you are you and I am I If we meet it is nice.
  16. #9
  17. No Profile Picture
    Newbie
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Aug 2018
    Posts
    4
    Rep Power
    0
    I don't think you need one. As long as you do your job right and have good results to show for yourself, that's all that matters.
  18. #10
  19. No Profile Picture
    Registered User
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Oct 2018
    Posts
    9
    Rep Power
    0
    Sometimes reading the tutorials and having someone teach it for us provide very different results. After all, there are so many tricks to learn, and each of them can be applied differently. I am not ready to invest so much in SEO for my projects, but it may be appropriate for serious businessmen. Still, I'd love to hear if anyone finds a decent online course.

Similar Threads

  1. SEO Certification?
    By PInder325 in forum Search Engine Optimization
    Replies: 4
    Last Post: May 11th, 2016, 05:44 AM
  2. In need of PHP certification...
    By thegodfather in forum SEO Help (General Chat)
    Replies: 1
    Last Post: Jun 7th, 2011, 04:07 AM
  3. [ask] SEO certification course
    By rockoki in forum SEO Help (General Chat)
    Replies: 3
    Last Post: Feb 24th, 2011, 09:06 PM
  4. SEO Certification
    By bhanu1983 in forum Search Engine Optimization
    Replies: 44
    Last Post: Jul 5th, 2008, 08:49 AM
  5. Certification : SEO ????????
    By vishal in forum Google Optimization
    Replies: 8
    Last Post: May 31st, 2003, 04:14 PM

IMN logo majestic logo threadwatch logo seochat tools logo