What are the Value of Link Pages and Reciprocal Links?

Hi,

When I had my e-commerce site redesigned I chose not to have a links page on it because I was led to believe that reciprocal links have the effect of cancelling one another out.

It was suggested that I needed to focus more on gaining high quality, non-reciprocal inbound links from sites with similar and relevant content.

However, most of the sites I request links from are asking for a reciprocal link and I can understand why.

Should I reconsider adding a links page to my website?

Is it worth adding a links page if quality sites will only link to me in exchange for a reciprocal link?

Thanks

James

To get the link you have to give the link.
try to find out more relevant sites related to yours and ask them for link exchange. Its not the matter of cancelling out the link value but the link you are getting from....
having a link page will be beneficial to to you.
As its PR increases more relevant site u will get to link exchange.

No doubt, non-reciprocal high quality links are the best things you can achieve, but they are not as easy to get.

And as for the other webmasters asking a link from you first, why do you forget that you are the one who approached them with a request, its their right to ask for a link first.

you can give link backs to the one's whom you find beneficial with regards to some factors such as relevancy, good pr, and an overall good website.

Good point, you are right, they could have asked first and I guess that if you don't asked, you don't get.

Cheers