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  #1  
Old June 27th, 2003, 05:20 PM
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What is Search Engine Optimization

The world is a much smaller place as information through technology can be sent and received from anywhere to any place in the blink of an eye. The essence of the World Wide Web is a virtual globe where people turn thought into text, context, graphics and imagery in order to share ideas with others.

The simplicity of the web is "getting linked", the challenge, however, is making the link meaningful and finding the right balance between design and marketing.

The Internet offers unprecedented access to new customers never before experienced and more importantly, each of these potential customers has a genuine desire for the information, products, and/or services that you offer. These customers however, can only reach out and obtain knowledge to a web presence that is visible to them, thus the web connection is so very important.

The Internet is the single most pervasive marketing tool available today, yet the simplicity of why it is so beneficial to direct marketing is often lost when planning the design. On the Internet, unlike traditional marketing channels, each new customer referred to a web presence is at no additional expense. This means that if the planned design incorporates marketing principles to reach all interested online markets the web presence becomes a revenue generator rather than a company expense.

This is the essence of search engine optimization, or...

The successful deliverance of brand trust, identify with a market, appeal to their interests or needs, and using best practices, reach out to that market through the seamless synergy of marketing and design, "intuitively".

There are no trade secrets, no tricks, and no need to spam (however one may define this).

hmmm.... glad I'm here! :-D
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Last edited by fathom : June 29th, 2003 at 01:55 AM.

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Old June 27th, 2003, 05:22 PM
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Well done.

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Old June 27th, 2003, 05:38 PM
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Damn that was good Fathom. Also wanted to add that as more and more sites are built it becomes even more difficult for people to find what they are looking for. So the importance of SEO and Search Engines delivering relevent results becomes greater every day.
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Old June 29th, 2003, 05:24 PM
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Yep Fathom,
this was good!
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Old June 30th, 2003, 05:25 PM
Vrian SInth Vrian SInth is offline
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That was deep! ;-)

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Old July 2nd, 2003, 07:59 AM
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kewl

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Old July 2nd, 2003, 09:05 PM
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Bull's eye that is fathom ;)

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