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    URL Structure Questions - Your Opinion


    Hello,

    I am pretty sure that I know the answer but I wanted to get everyone's opinion.

    1. Which structure is better for a condo rental name.
    a. www.domain.com/outer-banks/nags-head/hook-condo/ (outer banks is the area and most searched keyword, nags-head is the city name the second most searched keyword and hook-condo the actual name of the condo.

    b. Or www.domain.com/hook-condo/ I am seeing searches for companies (hook-condo) that also rent this our only having this in the URL structure ranking higher (I know there are other factors).

    Just wanted your opinion.

    Thanks
    Last edited by dzine; Nov 26th, 2013 at 04:05 PM. Reason: Please unlink your example URLs the next time
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    In my opinion the second structure is a little better; but it may not make a difference. It's the industry consensus (with the exception of Bruce Clay and his "content siloing" school of thought, oif which I don't have a high opinion). SEOmoz test a few years ago showed than the number of slashes / subfolders in the URL has a slight negative correlation with rankings. (To my knowledge, no one has retested this recently, but I asked Rand Fishkin the other week, and he is still of the same opinion).

    Moreover, shorter URLs have been shown have higher clickthough rates in general. For me that's reason enough to go with the flat structure.
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    Generally, I'd go for second one for the reason that If you only have that page without the category for a certain place (nags-head). What I mean is that if you don't have any other condo units in the same place, then going for the number 2 will be good.
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    Then use the "outer-banks" or "Nags-Head" in the meta titles and descriptions. Ok thanks.
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    Apologies if I am should create a new thread but I am very interested in your responses to this topic, what about if you have to have categories for your site structure, which in your opinion is better? Or is it best to restructure so it is a flat structure?

    client.com/post-title/category/sub-category/post-id
    client.com/post-title/post-id/

    Is it overkill to have keywords in title, categories and subcategories?


    Thanks in advance.

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