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    Site Structure - Categories and Sub Categories. How Important is balance?

    Hi guys. Should be a nice easy one.

    How much influence does balancing of number of categories for a nice even site structure effect SEO.

    For example. I have 6 Main Categories. One of these has 11 Sub Cats. One Only Has 4.

    How important is it that I try to get for example. 6 Main Cats with each having 6 Sub Cats?
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  3. Dinosaur
    SEO Chat Hero (2000 - 2499 posts)

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    Google does not see categories and sub categories as humans do. It is simply links and depth
    Try thinking of your site as a family tree with the children being sub pages and their children being sub sub pages for want of a better way of explaining it.
    What is more important is the links on these pages going backwards up the tree, this pass's link juice all the way upto the home page. This is why most sites the home page is the one that ranks the easiest.
    A unbalanced tree will just provides more powerful areas of your site as it has more links and weaker areas with the least links.

    Comments on this post

    • markroberts agrees

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