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    SEO and PPC a full time job?


    Would you think that doing the SEO and PPC for a small to medium company is full time job for someone? That is what I do for a ecommerce company and someones find my self thinking I have not enough work to fill the time.
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    It depends that what they are targeting. if u have many products then it is a full time job but if you are working on few keywords then surely its not a full time job
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    This depends on a number of factors,

    SEO can absolutely be a full-time job, I've worked in SME's that are desperate for a full-time SEO and equally I'v worked with SME's that simply needed a small retainer with an agency to keep things ticking over.

    SEO

    If you are in a niche that has huge opportunity for driving online sales, or enquiries online and the level of of potential business justifies the potential ROI of employing somebody in house to manage SEO then absolutely, you could employ someone full-time.

    I would be looking at,

    How do customers currently find you?
    Could customers find you for your product / services online?
    Is there sufficient demand (i.e. keyword volume) for the search terms that would deliver business?

    PPC

    Much of the same logic applies here and generally, PPC is, in some ways, it's own isolated P&L if you don't factor in customer LTV via other channels.
    How much could you spend via Paid Search vs how much you believe you could bring in return - that will answer your query on ROI and justifying an employee's wage.


    I look after a relatively large ecommerce company and my team is built up of the following,

    In-house

    - SEO Manager
    - PPC Manager
    - 2 x Content Writers (who look after email and social too)
    - Merchandiser
    - Developer
    - Designer

    External Resource

    - PR Agency
    - Content Marketing Agency
    - Extra Freelance Designer


    However, we have very large goals and aspirations long-term and are delivering a huge amount of growth.
    Music Fan | Formula 1 Geek | Apple Fanboy | Head of Digital
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    SEO all activities generate all about traffic definitely will take a lot of time and PPC is just instant drive traffic with a lot of investment on a daily basis
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    Companies hire in house digital marketers for doing digital marketing activities, including SEO, PPC & SMM for their own website. Your experience gets limited to the niche you are working for, but you get paid well.
    But if you are a free lancer, I don't think doing SEO & PPC for a single client will do much unless you get paid really well by that client. The best thing about working as a digital marketing freelancer or in a digital marketing company, you get to work on different niche and how you need to change your strategies for each of them. If you have a number of clients you can see first hand how your efforts produce different results for different clients.
    You can definitely have full time job doing SEO & PPC as long as have enough clients.
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    Well it is a full time job and can earn you a load of money, but only If you are exceptionally talented. Starting your career in SEO from a small company is not bad! The only thing is that whether will you be able to find some good reputed MNC companies out there or not?
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    I have experienced in the SEO full time job and In this field, I just say the part time or a full time job depends on the keywords or things for which you are working, because it takes time to getting ranked.
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    It Depends! If you have few keywords with low or medium competition then it is not a full time job but if you have many or few keywords with high competition then its definitely a full time job.
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    Yes. SEO is vast. You can do a lot of stuff to fill your time.

    For example, you can do outreach when you are free to build up relationships for link building, study data to see how you can optimize, work across departments to help them (so they'll help you when you need it) and you can do a plenty of expermits.
    Data Oriented SEO and Digital Marketing is the only way to go in modern days.
    Los Angeles SEO Consultant | Data Scientist at Analytics Clarity
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    I think you don't have enough client so you don't have enough work. I work in an SEO company and I do not have any free time to spare.

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