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    RE: Organic Search SEO vs PPC


    Hi There

    Can anyone enlighten me as to the difference between organic seo to PPC on Google?
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    CCI
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    Easy one


    That's an easy one.

    Organic: The search results you see that got there based on the content. Typically in the middle of the page surrounded by PPC links on the margins.

    PPC: Pay per click. Vendors paying to have their links appear in the search results page (the more you pay, the higher the result). They pay every time you click on the links- hence "pay-per-click."


    Originally Posted by emsaustralia
    Hi There

    Can anyone enlighten me as to the difference between organic seo to PPC on Google?

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