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    Old News Blog Posts: To Delete or Not to Delete? (or Noindex?)


    Hi guys,

    I have ~ 1800 old news posts dating back to 2012.

    These are car related and now outdated (2015 model update vs 2019 model update).

    They get zero to little traffic, some are poorly written - But, they rank for keywords, add to my site structure and fill important categories
    (i.e. porsche 911 > old and new news, product info, pricing, etc.).


    Easy to say 'just delete it' but is there a better, appropriate way to handle this?

    Google indexing all these outdated pages may be doing more damage than good, using up crawl budget and such.

    I'm totally lost here - should I just delete/redirect those old pieces to more recent? Noindex them? Not worth updating them either.

    Any suggestions? Appreciate your help as always!
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    i am in a same situation and what i am doing is that i am redirecting such pages to my new pages which can be relevant for my website each year matters as i am playing on models like 2017 2018 then now 2019 so what i do is redirect them.
    Do correct me if i am doing it wrong.

    Comments on this post

    • KnowOneSpecial agrees : Yes, redirects are the correct way to fix this issue.
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    Yes 301 redirect the best option for this, but now you should create a page URL like "updated-car-model" and manage the current year with the page title and put the relevant material about your new products, I know that will not work for all the circumstances but it will remove unnecessary chain of redirect in future for maximum no. of pages and your user will get more reason to stick around as they will not be bothered every time for bookmarking of the new URL
    You do your business I do mine because you are you and I am I If we meet it is nice.
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    I have suggest that if don't want ranking than disable it. So that in future you want to start it you can easily manage that blog posts.
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    Thanks Prof.stan, I think I know what you're saying. Say, having a single page for a model related to pricing, i.e. porsche panamera price - then I can keep updating that. Correct??
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    When you say 'disable' it, do you mean noindex it? Or say 'unpublish' it to draft mode?
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    Originally Posted by autozone
    When you say 'disable' it, do you mean noindex it? Or say 'unpublish' it to draft mode?
    Yes unpublished in draf
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    You can either redirect them or use rel=canonical so that old content does not rank anymore.
    If you delete the post, you will harm your site structure - So I would recommend not to do it.

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