Newbie question: Should I optimise my front page?

[OM2]

Should I bother with optimising a front page of a website?

You have a front page with links and keywords
This does a good job and gets you ranked on the first page (for arguments sake, let's assume this is true)

But, you need to change the front page - since you want your audience to keep coming back
So once you change, all of this good work done on the front page is lost???

Should the rule be: don't get links to the front page or even have content there!?

Or am I missing something (because I'm a newbie!)?

Thanks


OM

[Test-ok]

You mean Home page?
I try and optimize every page. Especially the home page.

You have a front page with links and keywords

That should be on every page along with content.

[nicolestarc]

Yes, Front page means home page is necessary for optimization. And you have to optimization an another pages of that website.

Thanks
Nicole Starc

[Alt-team]

Your home page is the face of your site, so it is necessary to optimize it and think over the design.