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    Multiple services at multiple locations

    I work for a company that has for the past 10 years offered only one service at all locations. Imagine it's breast implants. We have a page for each location (more than 50 across the U.S.) optimized for breast implants city name. We have our h1s as breast implants city name, page titles, etc. we rank #1 for almost every city. Now we're offering a few more services at each store. What would the best way to structure them to be for multiple services at each location? Imagine we want to rank for breast implants, nose jobs, and Botox at all. How should I structure my page titles, headings etc? I can't realistically create enough unique content for every location to have a page on each service, but I can have before/after pictures, testimonials, etc unique for each location so I want one page for each location to rank for multiple services.
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    I went looking through our archive to find some similar threads. I hope that these are helpful:
    Seo targeting multiple locations
    Structure of website for different locations
    Multiple Location Pages and SEO

    Also, is this at all related to one of your earlier posts?
    Multiple Services at Multiple Locations

    It seems like this is a totally new question, but maybe the replies to that post still have some relevance.

    I'm sure some of our users who are much more experienced than I am will add their thoughts as well.
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  5. rod@missionop.com
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    You have to change your internal website architecture to avoid Google alleged Official Google Webmaster Central Blog: An update on doorway pages

    There are indeed ways to do this but the complexity of ranking that passes the sniff test requires substantial expertise.

    These are some of the expert references you need to digest

    But this doesn't guarantee ranks only that you can avoid devaluation.
    Last edited by fathom; Apr 16th, 2015 at 09:00 PM.

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