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    Help on 302, 301 Redirect and Canonical Issue (Microsoft Servers)


    I am working on a client’s website where they change their landing page from domain.com to domain.com/dir/landingpage.aspx wherein domain.com.au 302 Redirects to domain.com/dir/landingpage.aspx

    Domain.com.au is the indexed version. I know that if we do a 301 there is some leakage of link juice. The homepage on any site picks up the most natural links therefore I don’t recommend on redirecting the homepage domain.com to domain.com/dir/landingpage.aspx. I would rather keep the home page as the canonical so 100% of all links count. Would it be okay to implement canonical tag or change the 302 redirect to 301?

    Option #1: Canonical Tag Recommendation
    domain.com –302 Redirect--> domain.com/dir/landingpage.aspx (rel=”canonical href=”domain.com)

    Option #2: 302 to 301 Redirect Change
    domain.com –301 Redirect--> domain.com/dir/landingpage.aspx
    Last edited by nmarasigan; Sep 4th, 2014 at 06:10 PM.
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    I'd recommend using 301 here....302s are temporary and should only be used for brief migrations. In addition, rel=canonical doesn't always work the way one would hope, at least in my experience. It's a strong suggestion, but not an imperative for search engines to honor.

    The 301 here has the best chances of what you're trying to do here.

    Hope that helps!
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    Originally Posted by nmarasigan
    I am working on a client’s website where they change their landing page from domain.com to domain.com/dir/landingpage.aspx wherein domain.com.au 302 Redirects to domain.com/dir/landingpage.aspx

    Domain.com.au is the indexed version. I know that if we do a 301 there is some leakage of link juice. The homepage on any site picks up the most natural links therefore I don’t recommend on redirecting the homepage domain.com to domain.com/dir/landingpage.aspx. I would rather keep the home page as the canonical so 100% of all links count. Would it be okay to implement canonical tag or change the 302 redirect to 301?

    Option #1: Canonical Tag Recommendation
    domain.com –302 Redirect--> domain.com/dir/landingpage.aspx (rel=”canonical href=”domain.com)

    Option #2: 302 to 301 Redirect Change
    domain.com –301 Redirect--> domain.com/dir/landingpage.aspx
    I would suggest you go with 301 redirect, as you are looking for something permanent here and not a temporary solution. Also, you can keep your preferred version of URL in canonical tag.

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