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    Global SEO - hreflang

    We are rolling out translated versions of my company's site. We are translating the site and rolling out a Spanish version for Mexico first and then 8 additional locations.

    US, Mexico, Brazil, Turkey, India, Japan, Taiwan, Korea, and China

    My question is about hreflang tags. I know that hreflang tags will help the search engine display the proper language version page given the users language settings and/or location. This helps prevent having a spanish and english version of the page display in the same SERP. However, I've learned it is difficult to influence the SERPs when the language is the same but different countries (English for US, Europe, Canada, or Spanish for Mexico and Spain)

    Does anybody know how to influence the SERPs for a user in Europe speaking english to display the Europe version of page rather than the US version?
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    Hi bandaid

    You should go read this thread.... I think it will help you.

    New to Multilingual - help!
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    you can refer to the following guide by google to explain how this works: https://support.google.com/webmaster...r/189077?hl=en

    also Moz has a great tutorial which you can find here: https://moz.com/learn/seo/hreflang-tag

    hope that helps.

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