#1
  1. No Profile Picture
    Registered User

    Join Date
    Jan 2014
    Posts
    7
    Rep Power
    0

    Analyze Competitors


    How to analyze our competitors in every aspects of SEO like their keywords,their backlinks, in which part they are better from me or in which they are less good from me ???

    Thank you
  2. #2
  3. No Profile Picture
    Contributing User
    SEO Chat Discoverer (100 - 499 posts)

    Join Date
    Aug 2013
    Posts
    226
    Rep Power
    56
    This is a loaded question.

    I would start by running your page and your top competitors through a tool we have right here on SEO Chat: Page Comparison Tool | Compare Similarity of Meta Data and Content

    Some metrics to focus on:

    1. Unlinked Words - do you have fewer unlinked words on your site than the majority of your competitors? If so, there might be more to say, which will give you more content to optimize.

    2. Title - How long/short are your title tags compared to your competitors? They should be around 65 characters in length. Are there any specific terms you see your competitors using in their title tags that you aren't? This might be how they gained an upper hand.

    3. Keyword usage of non-linked words on page - Are there any 1, 2 or 3 word phrases your competitors are using with repetition that you are not? Are they relevant to you? If so, you should be targeting them as well. Are there any phrases that have a particularly high density on your site? You may want to find some synonyms or revise the content to exclude as many instances to combat over-optimization.

    Comments on this post

    • seopanel agrees
  4. #3
  5. No Profile Picture
    Permanently Banned
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Mar 2013
    Posts
    9
    Rep Power
    0
    when i analyze the site i start with meta tag and then i see social presence and ORM of competitors.Finally I analyze the sources from which they are getting backlinks and traffic.
  6. #4
  7. No Profile Picture
    Newbie
    SEO Chat Explorer (0 - 99 posts)

    Join Date
    Dec 2013
    Posts
    3
    Rep Power
    0
    I usually study all the aspects of competitors:
    1 - use of tag title and meta-description (I use screaming frog to have a general view)
    2 - page structure (heading tags, navigation structure..)
    3 - content analysis (use of keywords),
    4 - backlink (majestic seo)
    5 - social presence

    Comments on this post

    • sant agrees

Similar Threads

  1. Analyze competitors PPC campaign
    By bagish in forum Other PPC
    Replies: 2
    Last Post: Feb 4th, 2009, 03:47 AM
  2. Analyze your competitors back links tool?
    By nmaddock in forum Google Optimization
    Replies: 4
    Last Post: Oct 1st, 2008, 10:42 AM
  3. How to analyze your competitors max CPC for a particular keyword?
    By Vinod_thakur in forum Keyword Research
    Replies: 1
    Last Post: Jul 22nd, 2008, 12:08 AM
  4. Analyze tool - PR, Link popularity and competitors
    By Hans_Clodhopper in forum Link Development
    Replies: 1
    Last Post: Jul 22nd, 2004, 10:27 PM
  5. Would anyone be help me analyze this?
    By Tiffany* in forum Google Optimization
    Replies: 18
    Last Post: Jan 12th, 2004, 07:14 PM

IMN logo majestic logo threadwatch logo seochat tools logo