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    Unhappy AMP is necessary?


    Hello guys!
    i need your best suggestions regarding "accelerated mobile pages"
    is it necessary to convert pages in AMP now a days for SEO ranking?
    need your best suggestion
    Thank you in advance
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    Apparently, it's not a ranking factor, so no.

    It's good for your users though - so it's up to you. I was looking into it, but I don't have the time - probably would if I had WordPress and do it in one click mind.
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    Matt is quite correct. It's not a ranking signal. Funny thing is Google will show it when there are two pages and one is AMP'd and the user is on a mobile device.

    Here is an article that will help you decide if you need to implement AMP on your site or not. It evens contains some interesting test data as well. A good read all in all

    AMP SEO - Is Google AMP a Ranking Factor?
    Last edited by KnowOneSpecial; Feb 3rd, 2018 at 03:41 PM. Reason: spelling correction
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    Thank you @matt1966 @knowonespecial for your valuable time and answers. i will read these articles and hope it will helps me. :-)
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    AMP may not be a ranking factor yet, but I believe Google has said that site speed is a ranking factor and the two go hand in hand.

    There is so much information for 2018 on mobile first, voice search and how mobile has far exceeded desktop search, that it just feels as though Google is taking more notice on mobile... and with that must come improved load times?

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