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Is it Time for a New Search Advertising Model?

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Old February 28th, 2007, 09:00 AM
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Is it Time for a New Search Advertising Model?
The pay-per-click advertising model has been around since 1998. In those nine years a number of unsavory characters have attempted – some very successfully – to make money from the model while hurting innocent people. This article looks at some of the harmful effects of PPC, and wonders if there is something better on the horizon.


Read the full article here: Is it Time for a New Search Advertising Model?

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