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How do web surfers find what they want on-line article.

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Old June 11th, 2005, 11:22 AM
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How do web surfers find what they want on-line article.
I'm sure some of you might have missed this excellent article in Search Engine Watch's most recent newsletter. It is written by Anne Kennedy and it is called, What Clicks With Web Surfers.

It discusses how "branding" searches are not really very popular and it mentions which positions in the results web surfers click on most frequently. I think virtually everyone here will learn something by reading it unless of course you were the author or part of the research team.

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