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Email Strategies, Redefining the Basics

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Old March 14th, 2007, 09:00 AM
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Email Strategies, Redefining the Basics
Building a good email strategy means more than having a newsletter. Is your newsletter truly relevant to your subscribers? Or is it little more than a sales letter? This article, the first of two parts, will help you tune your approach so that subscribers actually look forward to seeing your email in their in boxes.


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