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Very PO'd

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Very PO'd Pay Per Click forum discussing general information on PPC search engines. Find out how they can benefit you as a website marketer and how to avoid click fraud. Learn strategies to beat competitors and ways to find the best prices.

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  #1  
Old March 28th, 2005, 10:05 PM
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Angry Very PO'd
It appears that G and Overture now are not accepting PPC on misspelled words. They are going with ads that match thier "did you mean spelledright? These used to be a goldmine for me. GRR makes mad.
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Old March 28th, 2005, 10:46 PM
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And thats why their changing it. Too many people where getting too much value and they weren't making enough $$$.

Makes sense ( well at least adsense *groan* ) from a business perspective, Good call
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  #3  
Old March 28th, 2005, 11:49 PM
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Quote:
Originally Posted by Henny
It appears that G and Overture now are not accepting PPC on misspelled words. They are going with ads that match thier "did you mean spelledright? These used to be a goldmine for me. GRR makes mad.

Looks like thier goldmine now ....
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  #4  
Old March 30th, 2005, 04:19 PM
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Google is building their own gallows. They are sucking the industry for all they can.

I've switched to a different search engine altogether. I found it this morning and I really like the format. The name kinda sucks but the search results are the most relevant i've seen.

http://www.clusty.com/

No, I have no affiliation with them in any way.
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  #5  
Old April 1st, 2005, 04:34 PM
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Quote:
Originally Posted by Henny
It appears that G and Overture now are not accepting PPC on misspelled words. They are going with ads that match thier "did you mean spelledright? These used to be a goldmine for me. GRR makes mad.

Where did you hear this?
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  #6  
Old April 1st, 2005, 06:05 PM
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I heard it from ME, trust me it is over
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Old April 2nd, 2005, 06:07 PM
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clusty is not bad at all... I'm going to keep my eye on that... saved to my favorites...
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  #8  
Old April 3rd, 2005, 09:08 AM
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You must be referring to in the ad text, not the keywords. Ad spell-checking has been working for months. You can still advertise on misspelled keywords (just checked AdWords to make sure). I have LOTS of misspelled keywords upon which ads appear, hence I'm still reaching my target audience.

Since ads appear on their sites and relfect upon them, it makes sense for search engines to enforce good spelling in the ads (plus in AdWords, you can appeal to them if it's a special term). It makes no sense for them to prohibit advertising on misspelled keywords since it generates revenue for them and presumably helps the searcher find something of value. I doubt they'll every remove it. Plus, they can't anticipate all possible spellings of obscure product names and such.

- Josh
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Old April 3rd, 2005, 01:46 PM
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I think Henny was just playing an April Fools Day joke on us.

Thanks for that link Steve-O... It looks like their owned by Vivísimo. AOL's adopted Vivísimo's clustering technology to enhance their search.

Bookmarked as well.
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  #10  
Old April 4th, 2005, 08:06 AM
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Quote:
Originally Posted by Web1Marketing
You must be referring to in the ad text, not the keywords. Ad spell-checking has been working for months. You can still advertise on misspelled keywords (just checked AdWords to make sure). I have LOTS of misspelled keywords upon which ads appear, hence I'm still reaching my target audience.

Since ads appear on their sites and relfect upon them, it makes sense for search engines to enforce good spelling in the ads (plus in AdWords, you can appeal to them if it's a special term). It makes no sense for them to prohibit advertising on misspelled keywords since it generates revenue for them and presumably helps the searcher find something of value. I doubt they'll every remove it. Plus, they can't anticipate all possible spellings of obscure product names and such.

- Josh


My misspelled keywords do not show up, they are autocorrected.
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  #11  
Old April 4th, 2005, 11:29 AM
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So you're not joking?

Why is it when I search for "diamand" I get all sorts of Google Ads for Diamonds?

http://www.google.com/search?sourceid=navclient&ie=UTF-8&rls=DVXB,DVXB:2005-01,DVXB:en&q=diamand

Or how about Clathes?

http://www.google.com/search?sourceid=navclient&ie=UTF-8&rls=DVXB,DVXB:2005-01,DVXB:en&q=clathes
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  #12  
Old April 4th, 2005, 11:40 AM
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I do not know, maybe if enough misspelled words are "hit" g's algo assumes it is a valid search term. Interesting. Here is an example of one of my "niche" misspelled words

->point of saels

should be point of sales, and G corrects it for the ads and my ad is nowhere.
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  #13  
Old April 5th, 2005, 02:06 AM
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Let me make sure I understand. You're NOT talking about the ad language, you're talking about the keyword itself? Heck, I'll even try adding that particular keyword to another ad of mine (that's completely unrelated)...

...okay, added:
  • point of saels
  • "point of saels"
  • and [point of saels]
All were added successfully. I did NOT check to see if the ads showed up for those queries. Is that what you mean--that you can add them and they don't show up?

This would disappointing but not terribly surprising. The query parsing of stop words used to occur before ads were selected so that someone couldn't advertise directly on "winnie the pooh" because the word "the" would be ignored in queries. Don't know if that's still the case.

So Henny, is this what you mean? Or is it that you can't even add the terms?

- Josh
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  #14  
Old April 5th, 2005, 02:07 AM
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Update
Update: My ads appeared on the misspelled query, "point of saels".
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