
April 3rd, 2004, 04:12 PM
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Contributing User
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Join Date: Jul 2003
Posts: 135
Time spent in forums: < 1 sec
Reputation Power: 6
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As of about two days ago, Overture have decided not to accept online gambling sites for promotion via their ppc services (also, I've heard they're stopping online pharmacy sites and probably a couple of others too, but can't confirm that first hand).
This new direction is due to take effect at the end of April, but I guess they probably aren't accepting any new accounts in the meantime.
Here's a copy of the email they sent to all affected accounts:
Quote:
Dear Overture Advertiser,
We wanted to let you know that, by the end of April, Overture’s U.S. marketplace will no longer accept nor distribute listings for online gambling sites. Online gambling sites are those that have online gambling as their central theme. One example is sites that accept wagers or payments in exchange for the chance to win prizes. Another example is sites that offer both information related to online gambling and links to online gambling sites.
While we understand that this decision impacts your business, we must take this step to be consistent with the policy of our new parent company Yahoo!, which stopped accepting online gambling banner advertising in 2002.
We thank you for your business and wish you success in the future.
Sincerely,
Overture Services |
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