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Cost Per Action - CPA

Discuss Cost Per Action - CPA in the Pay Per Click forum on SEO Chat.
Cost Per Action - CPA Pay Per Click forum discussing general information on PPC search engines. Find out how they can benefit you as a website marketer and how to avoid click fraud. Learn strategies to beat competitors and ways to find the best prices.

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Old July 31st, 2007, 06:26 AM
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Cost Per Action - CPA
I'm testing a CPA on an insurance client that sells policies online.

I want to test it out on a debt consolidation site that compensates us for applications versus purchases.
My concern is that this system can be abused, just as adsense is abused.

Is anyone trialling this that can give me a heads-up?

They have just started offering it in the UK and I know I've got a few mates over there that can hopefully help out.

Thanks in advance.
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