July 28th, 2006, 10:18 AM
|
|
Contributing User
|
|
Join Date: Jun 2005
Posts: 106
Time spent in forums: 1 Day 15 h 58 m 47 sec
Reputation Power: 4
|
|
|
Battling for primary kws - Is position worth it?
A few months ago, I could buy clicks for my primary kw at about $0.60 and be in a top 3 spot, which was great. Now there is a ton of competition in the marketplace and a top 3 spot costs about $1.00, which is just too expensive, even with a 15-20% conversion rate. I've dropped myself out of the top 3 for cost effectiveness. This means half the clicks, but at half the price.
Are there some situations where the top 3 are just overpaying for clicks? I know its possible that maybe they have better ads so they are paying less, but I'm not sure thats the case. My ad has been split tested for about a year now, theirs are much newer. Any advice on how to move forward?
|
SEO Chat Forums Sponsor:
Del.icio.us
Digg
Google
Spurl
Blink
Furl
Simpy
Y! MyWeb
Linear Mode
