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#1
July 19th, 2003, 03:46 PM
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Paid Inclusion
I think the biggest benifit of paid inclusion is the rapid refresh rate. This will allow you to achieve top listings rapidly if you use feedback correctly.
As far as picking a search engine i would recomend Inktomi. It is already used by MSN and will soon be used by Yahoo. Search Engine Marketing Info
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#2
June 28th, 2004, 09:56 PM
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Inktomi is now owned by Yahoo and they dont offer Paid Inclusion any more. The new Yahoo program is called Site Match. They charge a per URL fee, as well as a per click fee. We use it but we hate the per click fee. Its barely worth it for us any more.
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#3
July 8th, 2004, 10:10 AM
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I agree. I was starting to really like the Inktomi paid inclusion because of the quick refresh rate then it was gone. I still have a few in there to play with but they will be expiring soon. I don't use the site match because I don't want ads shown in the US (I'm competitive in Europe) and I don't think they have great regional targeting.
Jason
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