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    Very high bounce rate


    I hope there are somone on the site that can give me some tips. Our bounce on apuls.dk is up 51.8% over last month (Av. Than 6 month, 52%).

    It sounds to my ears very high, but there are some clever ways I can see why it is so high?

    Thank you in advance for your help.
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    A high bounce rate could imply you're not giving your customers what they want on your first page.

    You could use Google Webmaster Tool to see what search terms are bringing people to your site. From there just apply common sense to see if your front page would answer what your customers are searching for, and change your site as necessary
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    There are many possible explanations for an increase in bounce rate.

    Is traffic from all channels showing this increase?

    Take into account statistical variance if you have low traffic numbers.

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