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    Unsure on focus Keyword to use


    Hello,

    So the company I'm working for has recently become a partner of an interior design software company based in Italy.

    The product is very popular in Italy but unknown to the UK market. We will be marketing the software on our website but I am unsure as to what focus keywords to use.

    I'm using Yoast SEO to do some basic SEO to start off with. For the focus keyword I don't know whether to put "interior design software" which is not too competitive or use "product name" which gets very little searches.

    Thanks in advance
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  3. Dinosaur
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    If its a unknown product in the UK then using the product name wont help you unless your doing brand building.
    I would go with interior design software as it says what it is.
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