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    Focused Keyword Question

    I'm pretty confused as to why Yoast (for example) is kinda forcing me to use my "Focused Keyword" exactly the same in my SEO Title + Meta description + H1.

    I mean, for example, if I'm using "Tommy Owen Design Dallas" as my focused Keyword do I literally have to keep it this way everywhere or could I break it up a little like "Tommy Owen Design makes graphics in Dallas"?

    Keeping it exactly like that in my header and within the content itself just doesn't make much sense but again, Yoast is throwing red flags any time I start rearranging those words in any way.

    Any basic suggestions appreciated.

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    Learn what works and don't pay any attention to Yoast. I get flags all the time and still rank, use that tool as a guide and not how to do everything.

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