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    duplicate content on landing pages


    I am going to create a number of geo targeted landing pages, and wanted to get advice on duplicate content.

    The main bulk of the text will be the same for each, with new optimised images and geo specific text the only differences. These will sit on the same domain, so -

    mydomain.com/hat-maker-kent
    mydomain.com/hat-maker-surrey
    mydomain.com/hat-maker-essex

    How does google view duplicate content like this and should I use rel="canonical" in the header?

    Many thanks
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    Each page must have content that is 100% unique. <-- period. No you can't just change a few words or rearrange the sentences, it must be 100% unique to that page only. There are no tools that will do this for you. Yes I know it's a lot of work and will take a lot of time.
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    ok - thanks. is it acceptable to use the general design layout of the site, but ensure that content and images are unique?

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