Page 2 - Link Building 101

Can I ask a favor? Can we not quote Garys post anymore? I mean it is pretty large and hard to scan through all that to read replies. Not that anyone is going to read this before replying but just thought i'd say it

Gary

Firstly, I would like to say thank for providing some many insights into Link buidling which will not doubt assist mew greatly with increasing PR and driving organic traffic.

At the risk of offending those who have far superior SEO knowledge and skills to me (including you), I was wondering whether you could assist me with a problem I have encountered?

I am an absolute novice when it comes to SEO and link building and I have posted a thread explaining my issue but have had limited responses......then I thought why not ask the master!! If you're going to learn you may as well learn from the best!!

Anyway, this is the thread I have posted:

I am new to the SEO and link budiling process and would like some advice on my current situation.

When I type link: wwweasy-budgetingcom into Google search, Google lists 11 links. The web sites that link to easy-budgetingcom vary from 2 below PR3 and the rest PR4 and above (highest PR is isnarecom with PR6). Most of these links relate to articles I have written about budgeting, included in money/finance related sections of the web sites. These articles are also listed on my web site's home page.

When I visit Google webmaster or web sites that have tools which assess the number of external links, these links do not register?

What confuses my even more is with Google webmaster's index stats the tool which assesses the "Pages that link to your site's front page" the function does not have a space between link and the web site i.e. it is listed as link:wwweasy-budgetingcom. I have found that when the space is present (as written above in the second paragraph, the links appear but when the space is not present (as per Google webmaster's descritpion), Google says the search does not match any documents?

Can someone explain why Google is not registering my inbound links and how I can ensure Google does recognise the links that I have.

Even though I am a novice when it comes to link building and webmaster functions there are some, what I believe are quality links, that don't seem to be recognised by Google which may be or probably is impacting on my ability to develope a decent PR

Is anyone able to provide some insight into my problem or has anyone had a similar experience that they have been able overcome?

Thanks for any suggestions

I used a few of the suggested back link checkers you listed and both indicate zero results for google??

If you think I am asking too much, I will fully understand.

It doesn't make sense that they aren't showing in webmaster central. Have you tried the http version?

Go into webmaster central and be sure to associate your http and www page versions. Also install an xml sitemap if you haven't already, then submit it for a crawl (although its doubtlful this will do anything for your situation)

Google has mentioned adding links to internal page, if they haven't already (I dont get much time to spend playing around and have ppl that take care of these things)

Let me kn ow if any of this changes your situation.

GaryTheScubaGuy

Hi Team,

I'm new to the SEO business, so excuse any silly questions. I have the impression you're a friendly bunch, only too willing to impart your encyclopedic knowledge, ...I hope you don't prove me wrong!;-)

ok, I very much enjoyed GarytheScubaGuy's article, as it seems to hint that I'm on the right tracks with this link building lark....(100 email requests a day though!?!? wow, I've got to change my strategy!) But I'm stumped with the first of the '50 other ways to build links'... what's a 101 list?

Garythescubaguy, I visited your site but can't figure what these PPC 101 and 102 lists are...

sorry for ignorance team.
Regards
Sparkus

After reading your great article, I in fact have a question for you GURU's, Gary outlined that you shouldn't link to a page that has "link" or links" in in the URL.

On my website, I have split my links page into 5 categories:

..../links-briefcases.html
..../links-accessories.html
..../links-lifestyle.html
etc

Is this not good?

Should I change the the url to read something like:
..../partners-briefcases.html
..../partners-accessories.html

Infact my links main page is .../links.html. Should I change this immediately?

Hi there,

Firstly I'm new to this site, as you'll see, and new to this SEO game in general. Secondly, I would like to thank GaryTheScubaGuy for such an informative and useful post, this forum in general has been of a great help to me and I'd like to thank all the posters regularly divulging useful tips etc.
Anyway, the purpose of my post is the above quote, which I can't quite seem to get my head around. I was hoping somebody would explain it for me, taking into account I'm relatively new to this and obviously a bit thick!
Thanks upfront for any advice you can give me.

Hi Gary,

I was wondering do you use any of these software packages that affiliates sell to automate things for you? For example, SEO software, linking software that claims to help your PR, or do you do everything manually?


Thanks

That`s a strange question ... SEO is a manual work, a human brain work.

I thought the content was copied from

http://www.seobook.com/archives/001792.shtml

http://www.google.com/search?hl=en&safe=off&client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&hs=yzz&q=%22if+you+run+a+fairly+reputable+company%2C+crea te+a+page+about+it+in+the+Wikipedia+or+in+topic+sp ecific+wikis%22&btnG=Search

Seems to be a quite old stuff!

Wow... and here I am believing I'm on the right track on link building... (shame on me tsk... tsk... tsk...) hehehe! Thanks for imparting your knowledge Gary. Posting these tips of yours has made a lot of contributions to many as it has also brought us into realization that SEO is all about hard work.

Sorry it took so long to answer this. I still don't know how I found it. I use dozens of bought software, in-house developed software, around 25 people and another 12-15 outsourced, along with many, many, many other things.

Sorry, no short easy answer.

GaryTheScuabGuy

Great useful post...as a newbie I really appreciate it... now can you write an article on social bookmarking?

Already did;

THE SECRET WEAPON - Social Bookmarking
Wikipedia defines it this way:
In a social bookmarking system, users store lists of Internet resources that they find useful. These lists are either accessible to the public or a specific network, and other people with similar interests can view the links by category, tags, or even randomly. Most social bookmarking services allow users to search for bookmarks which are associated with given "tags", and rank the resources by the number of users which have bookmarked them. Many social bookmarking services also have implemented algorithms to draw inferences from the tag keywords that are assigned to resources by examining the clustering of particular keywords, and the relation of keywords to one another.
GaryTheScubaGuy defines it this way:
One of the best free ways to get increased ranking, back links and traffic, for very little time commitment other than setup.
This very moment most search engine algorithms are placing a ton of weight on end-user ‘bookmarking’, ‘tagging’ or one of various types of end-user generated highlighting.
Before doing any of this run a rank report to track your progress. I have tested this on terms showing on page one, on terms ranked 11th through 12th and others buried around pages 5-10. It works on them all in different time frames, and they last for different periods of time. This you will need to test yourself.
Be careful because you don’t want to be identified as a spammer. Be sure to use genuine content that provides a benefit to the user.
Here is how I recommend doing this.
1. Download this; Roboform. (It says it will limit you but I’ve had as many as 30+ passwords created and stored in the trial version) This will allow you to quickly fill out signup forms and store passwords for the 10 Bookmark sites that I am going to be sending you to.
2. Within Roboform go to the custom area and put a username and password in, as well as your other information that sites usually ask for to register. This way when you are using these different bookmarks it’s a 1-click login in and becomes a relatively quick and painless procedure.
3. Establish accounts with these Social Bookmark Sites;
a. Digg
b. Technorati
c. Del.icio.us
d. NowPublic
e. StumbleUpon
f. BlinkList
g. Spurl
h. Furl
i. Slashdot
j. Simpy
k. Google Toolbar (w/Google Bookmarking)

4. Internet Explorer, Firefox and most other browsers have an “add a tab” option, but I use Firefox because I can bookmark the login pages in one file, then “open all tabs” in one click. From here I click on each tab and in most cases, if you set it up right, Roboform will have already logged you in. Otherwise you’re on the login page and by clicking on the Roboform button everything is prefilled, all you need to do is click submit. (some of the bookmark sites will allow you to add their button into your browser bar, or you can get an extension from Firefox like the Digg Add-on to make things quicker)
5. Lastly, Install the Google Toolbar. It has a bookmark function as well, and you can import all your bookmarks from Firefox directly into it. Google looks at many different things when assigning rank and trust. For instance, when you search for something and go into a website, Google will remember how long you stayed, how deep you went, and if you came back out into the search to select another site, which means you didn’t find what you were looking for. This is all part of the Privacy Issues that have been in the news.
Here’s what Google actually says! "The Google Toolbar automatically sends only standard, limited information to Google, which may be retained in Google's server logs. It does not send any information about the web pages you visit (e.g., the URL), unless you use Toolbar's advanced features.”
They practically spell it out for you. Use their bookmark feature just like you were doing the social bookmarking I outlined above. This is just one more click.

Some of the elements that Google looks at when grading a website are;
How much time did the average visitor spend on the site?
What is the bounce rate on the landing page?
How many end-users bookmarked the page?
How many users returned to the search query and then on to a different site?
Each time you publish an article put a Google Alert on a unique phrase. Each time Google sends you an alert, bookmark it on every bookmark site. This will take some getting used to, but will eventually become second-nature. Remember what I said in the beginning; “One of the best free ways to get links and traffic, for very little time commitment other than setup”.
When you start seeing traffic coming in and your SERPs getting better you will use the heck out of this. I’m waiting for someone to come out with software that will automate this process completely, but by the time that hits nofollows may come into play. But for the time being it works and it works well.
(Update: Found one) Bookmark Demon and Blog Comment Demon. It automates the process.
Since I am sure someone is going to refute this claim based on the fact that if the site has a no-follow on it, the results will be nonexistent, I’ll just add that - yes it does still get indexed, and it does still help.
One more thing regarding posting to blogs and forums. When I create an account I sign up and use a very unique member name (eg. GaryTheScubaGuy). This is because many blogs and forums have a no-follow, which means the link in your signature or on your member name won’t show up. So I also sign, or add my member name to the bottom of my post, then add a Google Alert on my signature so that when Google finds the post, it will alert me, and I will then start bookmarking the forum page.

And there are results HERE

GaryTheScubaGuy

Each time you publish an article put a Google Alert on a unique phrase. Each time Google sends you an alert, bookmark it on every bookmark site. This will take some getting used to, but will eventually become second-nature.

Gary, could you elaborate on this a bit. Here is how I understand what you are saying.
1. Publish an article to a blog or forum
2. Put a Google Alert on a unique phrase such as your Signature.
3. When you get the alert notification from Google, bookmark the article on every SBM site listed.

Why not just bookmark it immediately after publishing it? Is this because you want to wait until Google indexes it, which is indicated by the Alert you get. Or is this because the article may appear other places on the web that you don't know about? I don't 100% understand.

Both.

More importantly, start using commentsniper in the same way. You end getting a link, or two, on an existing page that already has page rank and isn't moderated.

When the alert comes through, bookmark it. Also send it to technorati to ping as this will reduce the time that it takes for google to crawl it.

GaryTheScubaGuy