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Google's mention of "bad neighborhoods" is in direct connection to sites participating in link schemes.
Quote:
Don't participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web, as your own ranking may be affected adversely by those links.
However, you could expand it to any site that is not honoring Google's "Quality Guidelines" as described here....
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769
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Quote:
Originally Posted by Dice79
Google has mentioned Bad Neighborhoods a few times and that we should avoid them.
Problem is how do you know a site is a bad neighborhood?
Look at the website contents. Duplicate contents, pages generated purely for adsense purpose, hidden links, hidden text, keyword stuffing and above all linking out to every tom, dic* and harry website are strong signals of bad neighborhood.
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Quote:
Originally Posted by Dice79
Google has mentioned Bad Neighborhoods a few times and that we should avoid them.
Problem is how do you know a site is a bad neighborhood?
You never "really know"... a bad neighbothood is a majorly excessive link scheme that in many incidences started innocent enough from trading links, sharing resources, 3-way links, directories, etc., but it grew bigger and better because "more works better than less"... and it (every domain in participation) get banned.
Thus avoid putting your faith into any large collections of domains that promise you lots of links.
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I think... The reason Google uses the term "bad neighbour" rather the "bad site" is very deliberate.
The concept of having a bad neighbour is context based ie a site selling se.x toys is a bad neigbour to a residential district with lots of children but a good neigbour in a red light district.
I think Google is basically telling webmasters to try to stick to their own kind and not interlink with to many irrelivent sites.
I do agree there are examples of sites/people that are bad neigbours to everyone ie drug dealers springs to mind (this may parallel to link farms). But the main point being I do not think the concept of bad neigbour is an absolute one but a relative one. It depends on your own site as to what a bad neigbour would be.
Remember Google is just offering advice here IMO....
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This is probably my biggest fear when it comes to link building through directory submissions. It is almost enough to want to avoid it altogether, but I hear from so many people how directories are an essential piece to a solid link building campaign.
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Quote:
Originally Posted by ronaldklondike
This is probably my biggest fear when it comes to link building through directory submissions. It is almost enough to want to avoid it altogether, but I hear from so many people how directories are an essential piece to a solid link building campaign.
Directories... as in millions of them are not really essential because 999,990 (or more) are worthless copies of a select few.
It's like someone building a brand and a million knock-offs pop up to capitalize on the buying frenzy... while you can pretty much get the same thing everywhere the only one of any value is the original.
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Quote:
Originally Posted by fathom
Directories... as in millions of them are not really essential because 999,990 (or more) are worthless copies of a select few.
It's like someone building a brand and a million knock-offs pop up to capitalize on the buying frenzy... while you can pretty much get the same thing everywhere the only one of any value is the original.
As such, almost all directories are worthless.
Agreed, I think that their are only a hand full, 5-10 that are worth anything.
I believe that the only way to tell if a directory is worth anything is to see a back link from it on Google Links. Normally I find these on competitors sites. I say let my competitors spend all of the money submitting to 1000 directories, then I get to cherry pick. Anyone agree with this?
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What do you mean when you say a back link from Google Links? I understand back links, but I am not familiar with Google Links. Is this a program within Google?
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Quote:
Originally Posted by ronaldklondike
What do you mean when you say a back link from Google Links? I understand back links, but I am not familiar with Google Links. Is this a program within Google?
Google's Webmaster Tools will show you all your backlinks in private... unlike the public minimum sampling.
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Quote:
Originally Posted by ronaldklondike
What do you mean when you say a back link from Google Links? I understand back links, but I am not familiar with Google Links. Is this a program within Google?
Google Command, link:domain.com
It find it a pretty good qualifier for directories.
You will see links from Yahoo Business, Yahoo Business Asia, Botw, Prodirectory joeant, with Google link Command from time to time when site profiling.