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    Question Anchor Text in Backlinks


    Which is the best way to have a Backlink?

    Should I make the Keyword as an Anchor text for a Backlinks, or should I make the website or the brand name as a backlinks
    The name of the company is (31west) they are the call center service in the US.

    so should the Anchor Text for the Backlinks be

    Keyword :- [call center services] linked to the wibsite or page

    or

    Brand name:- [(31west)] linked to the Page

    or

    website:- [(31west.com)] linked to the home page
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    You should create an Anchor Text that is related to the keywords you would like to rank for.
    If you have multiple pages with different content, you should link back to those pages with relevant queries.

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