Title tag question

[hixstory]

what if your site name / brand is your main keyword, wouldn't using it at the end of title tag lessen the weight of the keyword for your site or even get you penalized?

here's an example of what I mean,

url: breadsticks.com
page title: Fresh Wholemeal French Bread Sticks - Bread Sticks

Would google see it as spamming if a site had 1000 pages with the term at the end of each page title? Would they know that's what your site name is?

[Test-ok]

what if your site name / brand is your main keyword, wouldn't using it at the end of title tag lessen the weight of the keyword for your site or even get you penalized?

here's an example of what I mean,

url: breadsticks.com
page title: Fresh Wholemeal French Bread Sticks - Bread Sticks

Would google see it as spamming if a site had 1000 pages with the term at the end of each page title? Would they know that's what your site name is?

1000 pages...not sure.... if it's doubled on each one, I wouldn't do it. I don't think there's any advantage in repeating the same word. It's a waste of good title space

[idospreadsheets]

what if your site name / brand is your main keyword, wouldn't using it at the end of title tag lessen the weight of the keyword for your site or even get you penalized?

here's an example of what I mean,

url: breadsticks.com
page title: Fresh Wholemeal French Bread Sticks - Bread Sticks

Would google see it as spamming if a site had 1000 pages with the term at the end of each page title? Would they know that's what your site name is?

1) Using whatever keyword is in the URL at the end of the title tag is not going to result in a penalty, even if its on a thousand pages

2) Having said that, by placing it at the end of the title tag, you will not give it as much weight

3) I normally recommend putting brand names at the end of title tags for all but the biggest of brands, but the exception to that rule is when the brand name emphasizes/includes the keyword

4) I would consider something like this - "Breadsticks.com - Fresh, Wholemeal French Breadsticks

[ClickyB]

I would consider something like this - "Breadsticks.com - Fresh, Wholemeal French Breadsticks

I disagree... If your domain name is breadsticks.com it's pointless adding that in your titles... You'll already rank #1 for it.

[Belfast]

I disagree... If your domain name is breadsticks.com it's pointless adding that in your titles... You'll already rank #1 for it.

... unless you're a brand that will be recognised - might help click through rate... But I'd only stick it all the way over on the right so as not to waste the 'more powerful start'.