Tips to add keywords

Keywords are the base of any SEO campaign and placing your keywords appropriately not an is not easy task. Here you can find some points about where to add keywords and keyword phrases which may help you;

1.Add Keywords in title tag: title is the best place to add your targeted keywords. The text written inside the title tag displays in search results as your page title. It should be be short and limited to 6-7 words in it. It will be better to add targeted keyword in the beginning of title tag.

2.Add Keywords in URL: Adding your keywords in website URL is also a good idea. For example http://www.mysite/seo-services where “seo-services” has been used as keyword phrase. Inclusion of keywords in URL may help you from SEO point of view. It is recommended to use hyphen (-) instead of underscore (_) in URLs as separator.

3.Add Keywords in heading tags: Adding keywords in heading tags like H1, H2 and H3 is as beneficial as putting them in page title. Do not use words like: and, for, the, or etc. as they are ignored by search engine spiders. Try to make best possible use of this place.

4.Add Keywords in meta tags: Meta tags are not so important as earlier. Major search engine like google do not consider it but still it is valuable for other search engines like yahoo, msn. So if you are optimizing for yahoo and msn then add your keywords properly.

5.Add Keywords in Alt tags: Search engine spiders are unable to read images or graphics. If you have images in your web page then make sure to include main keyword(s) in the ALT tags, but never over do it as your ranking could be dropped in the result.

6.Add Keywords in anchor text: Anchor text is really an important place to add keywords. Do not create simple internal link with anchor text like “Click Here” or "visit this link" instead of this you can use your keywords relevant to the page. It becomes more important in case of inbound links as it will be regarded as a vote from another site for a particular keyword to your site.

who recomended it


Meta tag is worthless.

Thanks for good basic keyword tips.

I don't know what difference it makes to any search engine in the usage of "-" or "_".

But even I have read some where (don't remember where) hyphen is better.

any example...........

hyphens(-) and underscores(_) are just fine for URL structure..though the hyphens is more popular and widely used, it doesn't necessarily mean that it is better than the other.. maybe in visitor's eyes but not in spiders

I agree on that. I've seen a lot of long domain names uses hyphen.

hi all,

Does Google see underscores "_" and hyphens "-" as dividers ?

This is a very common question webmaster used to asked in every forum and there are several myth related to this. Here's a GREAT analysis on the 'advantage of hyphens over underscores in web page names' in PR Weaver. They have concluded these things based on certain tools and articles. And the the result was: "Google finds hyphens as dividers in URLs and body text, and ignores underscores (underscore is not considered as a divider by Google)".

or you can find answer in webmaster world

According to Google Guy

"Yah, I'd stick to hyphens, periods, or commas. Most people seem to prefer hyphens. If you use an underscore '_' character, then Google will combine the two words on either side into one word. So bla.com/kw1_kw2.html wouldn't show up by itself for kw1 or kw2. You'd have to search for kw1_kw2 as a query term to bring up that page.

The characters you can use in domain names are pretty restricted: a-z, 0-9, and the '-' character. For subdomains and url paths (stuff after the slash), you've got a lot more flexibility, but I'd recommend keeping it pretty simple. That makes it easier for search engines and users to understand.

There's actually a proposal so that you can encode all sorts of characters in a domain (e.g. CJK--Chinese/Japanese/Korean) but that's a little outside the scope of your question, and I'm not as familiar with the encoding. My rule of thumb is to keep it simple where you can. "

Hope this will help you

Cheers

Dennis John

Matt Cutts did (here)!