PR7, no content...why?

I chanced upon this page, and was astonished to see it displayed PR7.
http://toolbox.academicpriority.co.il/recommend.php/en/

So if I understand it correctly, PR is based on BL only, not content. I thought I was getting a handle on Google PR, but now I'm lost again. Does it matter how much it is actually used?

Example: A site with say 50 bl between 0-5 PR but little activity (recorded by google toolbar visits) would have a lower PR than a the same backlinks, but more people going to the site (that have the Google Toolbar installed)?

Man I am just geussing here. In the end, it's what I keep hearing...make a good site that people like and use, and it will rank higher.

One last q, any ideas on how much PR affects SERP rankings? When I searched for
[email this site to a friend]
The above pr7 site was # 1. Many similar pages (with similar keywords) showed up. The reason I ask this is I would never put up a page like this for SEO purposes, but it looks like it be effective. Any feedback is totally appreciated.

Thanks!

"So if I understand it correctly, PR is based on BL only, not content. I thought I was getting a handle on Google PR, but now I'm lost again. Does it matter how much it is actually used" This is correct, what do you mean by actually used?

Your example sites trafiic recorded by the tool bar effecting PR. I've not seen any indication of such. I have read some speculation here, have I missed something?

IMO PR, in most situations, is very relative to SERP's although there are a number of exceptions. It seems the more competitive a term is, the more PR is reflected in the rankings. Whether it's factored in to the actual alo or not is anyone's guess, but it certainly is a reflection of the "relative value" of your site.

Actually PR depends on the amount of links that point to the page. This is a universal email a page form. Grabs the URL of the previous page and emails a short message stating that someone recommended the page. Since it's universal ALOT of websites use it to add that feature to their site. Pretty nifty.

PR doesn't guarentee rank but there are enough websites that point to that page using "Email this page to a friend" as the anchor text. Thats why they are showing up. The power of anchor text

The PR amount of backlinks definately helps it rank higher than the other "Email this page to a friend" pages.

Pk, while you're here. What about that toolbar traffic and PR part? Any relevance?

Google does not and will most likely never use googletoolbar tracking to affect the SERPs or PR of a website.

PR is based on off-site popularity and thats it. Just because a site gets alot of traffic doesn't make it most relevant or give it higher PR.

There is no connection between the two that I can see.

I hadn't heard of any connection at all either, but I miss alot. Thanks

Of course BUT content will help you rank for words your anchor text may not be focusing on. If your anchor text says "travel" how are you going to rank for "china travel"??? "Travel" anchor will associate your site as a travel site and your "China Travel" page will rank for that term because of it's content.

"In short PR has nothing to do with content..
Content was king.. but king is dead. "

I don't agree with that at all.

get good content and you get free links

How are you going to get good free links is you are no where to be found in the serps? It would seem to me if you had GOOD ranks in the serps, then maybe you will get free links to your juicy content. But if you have juicy content, and really horrible SERPS, then no luck.

if you provide really unique, interesting content that there's a market for, you'll start showing up in the serps eventually. it may take a while depending at how well you're getting your site "out there"- but it'll come eventually.

I have a page with almost no content that is #1 for several highly competitive keywords and, I am told, that it is an authority site. It happens to be the front page to my accounting dictionary / glossary. I am using it as an internal links page now to my product pages. It has passed PR like crazy. I think PR has to do almost entirely with relevant sites that are highly regarded (not necessarily high PR) by Google, e.g., .edu and .gov links, linking to the page.

If you want a GREAT example of good PR/SERP's with ZERO content, take a look at the old site of the dude who lit BBQ's with liquid oxygen. It has been once sentance since early Feb/2003 ... yet, still has a PR6 and ranks #2 in Google for "bbq grill" ... it was #1 (and PR7) just a few months ago.

This page WAS pretty darn cool in its heyday (as what I wrote above suggests) and I had to redo an internal link on my own BBQ Grill when it was taken down, so I take a look at it every month or so to see what has happened.

alek

P.S. I've mentioned this example before - forget if it was in this forum or another, so apologies if a repeat.

That page has been removed!

That's Hulks point, no content besides a removed message and still it sits
on a PR6 with a #2 ranking.