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    BJC
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    Write title for users or Google bot?


    I have several price comparison tools on my site.

    I think the best title for the fictitious widgets comparison tool for the users would be something like...

    The Widgets Price Comparison Tool

    However as I want to rank well for blue, yellow and green widgets not compare widgets or widgets price comparison should the title be something like...

    Blue Widgets, Green Widgets, Yellow Widgets

    Do I write for the user or Google bot?
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  3. B afraid.. B very afraid!
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    I write the <title element> for the bot. I then write the META Description for the reader/searcher.
    ...Never mistake activity for achievement...

    ...Wise men don't need advice. Fools won't take it....
    Benjamin Franklin
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  5. SEO Insultant
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    But still keep the user in mind

    Bots, humans: their likes are not all that different
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    BJC
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    Thanks for the replies. Anyone got any evidence of how much difference keywords in the title tag can make?

    Originally Posted by dzine
    Bots, humans: their likes are not all that different
    That's what Google says but I disagree with this. I find often that what the bot wants the user doesn't and vice versa.

    You select countries on my site via a dropdown list to navigate to a particular county's page where the Google bot would prefer a long list of static links.

    I use ajax to get content from the server and display it only when the user selects the option to do so.

    Each country's page looks pretty much the same to Google it's only when you select options and click the hypothetical find widgets button that the real content is displayed.

    I think your statement is only really valid for text rich sites like blogs. It's the calculations and numbers which are useful on my site.

    One option is to have a non javascript version for Google bot but this is cloaking. It's risky.

    Comments on this post

    • dzine agrees : You are correct: when it comes to (javascript) code rather than content, bots and humans tend to go their separate ways :)
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    Could you not do something like:

    Blue Widgets, Green Widgets, Yellow Widgets Price Comparison

    This way you are writing the title for both users and bots.

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