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Where does google get its text on results pages for rankings.

Discuss Where does google get its text on results pages for rankings. in the Google Optimization forum on SEO Chat.
Where does google get its text on results pages for rankings. Google Optimization forum discussing techniques to increase rank in Google. Find help for beating spam pages, getting out of the sandbox, and beating the Google algorithm. Also read about the best SEO tools to help with Google search.

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  #1  
Old March 20th, 2007, 07:01 AM
Brad123 Brad123 is offline
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Where does google get its text on results pages for rankings.
Where does google UK get its text from on my website for the brief description that goes with my search engine listing in results.
Last edited by Brad123 : March 20th, 2007 at 07:04 AM.
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Old March 20th, 2007, 07:08 AM
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From Your Meta Description Tag..

In case its different, then Probably it must be from dmoz..and if both are not present then it can pick up any thing randomly that suits the best to describe your page from your content only..

Helps?
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Last edited by lovekills_s : March 20th, 2007 at 07:26 AM.
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Old March 20th, 2007, 07:09 AM
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Quote:
Originally Posted by Brad123
Where does google UK get its text from on my website for the brief description that goes with my search engine listing in results.


In my experience for the homepage it tends to take the "description" metadata first, and if this is short it will take a chunk of the body text as well.

For deeper pages it seems to more often take a chunk of the body text that has the search keywords in.
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Old March 20th, 2007, 07:13 AM
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Quote:
Originally Posted by Brad123
Where does google UK get its text from on my website for the brief description that goes with my search engine listing in results.


It generates that snippet from your body content according to the keyword searched.
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Old March 20th, 2007, 08:19 AM
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1) Meta description
2) Body content
3) DMOZ if available

Depending on what is most relevant, Google sometimes chooses the meta description or - if more believed to be appropriate - a part of the page content. I think i even saw a mixture some time ago.
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