Discuss Whats it? in the Google Optimization forum on SEO Chat. Whats it? Google Optimization forum discussing techniques to increase rank in Google. Find help for defeating spam pages, building site trust, and beating the Google algorithm. Also read about the best SEO tools to help with Google search.
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linkexchange is very easy
Find keyword first to search site. Then study the content of the site.. third step write simple short emails requesting linkexchange. Reply to the answers you get accordingly.
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Quote:
Originally Posted by michelle549
Find keyword first to search site. Then study the content of the site.. third step write simple short emails requesting linkexchange. Reply to the answers you get accordingly.
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Welcome to SeoChat michelle!!
You will learn alot by reading the archives of the Google Discussion forum. There is a ton of info there. Link exchanges if done with related sites still have value but Google has considerably disvalued them.
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What is SEO
SEO is the science/art of engineering or re-engineering a page or site so that it leverages aspects of a Search Engines ranking algorithm so as to appear as high in Search Results pages as possible - position 1 for the defined search is usually the objective.
A Search Engine Ranking Algorithm probably contains over 100 (probably double this) factors it users to put the Search Engine Rseults page into an order presented to the Search Engine User.
SEO is the knowledge of what these factors are and how to leverage them.
A Search Engine User is a prime target for conversion as they are in 'Go' mode, that is they are making a statement of intent - thus conversion rates can be incredibly high against other more recognised advertising methods.
To get started on SEO you could catch up with Jill Whalens articles but you may start to wander beyond these as your knowledge grows.