What Would You Do Differently On A Local Campaign?

[Sean Morey]

What would anyone do differently on a local seo campaign from a national search?

[KernelPanic]

What would anyone do differently on a local seo campaign from a national search?

local links and citations, physical address on every page, local phone number on every page, content that is relevant to your geo-target.

[bruce99]

this is not a text message or twitter .. your questions is very economical and what are you asking it being different from ? What have you tried?

[CatalysteMarketing]

Also maybe it goes without saying, but 2 more things...

Focus SEO efforts on City + Keyword together as a phrase. Some SMBs have KW on page and city on page but not together. So if you are trying to rank for Dallas Dentist that phase with city needs to be optimized.

IF the client qualifies and has a local business in that city then you should also do a Google+ Local page and it would be a whole entire long post to explain how to set up and optimize that.

[rank007]

Its less work when you do local.

[dzine]

Its less work when you do local.

Is this the best advice you can come up with as a 'pro'?

[Chedders]

What would anyone do differently on a local seo campaign from a national search?

More emphasis on the local area and less on the target keyword.
Most people will target the product then add the town on here and there and hope its enough to list for that town.

Try it the other way round, so target the town and add the product here and there instead. Add information about the area, anything that is of interest for that location. The trick is to make the page/pages about the town more than the product itself.

However a word of warning, google have said they do not endorse targeting towns so tread carefully. I can think of many reasons why you should target a town for a service / product its just if google will agree with your thinking.

[Glenn Kilpatric]

Is this the best advice you can come up with as a 'pro'?

I like the reply and would give you rep if mine was working. However Im also going to ask you if you could give us a few tips too, as a pro

[dzine]

I am not a pro. At least I'm not over here I just can't stand people with 'SEO' sites in their profiles giving crappy advice. And this joker didn't even bother to reply. It's a sad loss {NOT!}