The importance of using landmarks for Googe Map iPhone App

Yesterday my girlfriends car broke down. She got on her iPhone and looked up "Car repair near TJC" on Google Maps (TJC is our community college) to get a quote, and no results came up, though we know there are 2 repair shops directly across the street from the college.

There are some people that just aren't very good with street names. In my opinion, If you exclude landmarks in the copy, you're ruling out those people for a search. The Google Maps app on the iPhone automatically localizes the search, so phrases like "Chinese restaurant near the mall" will automatically be placed in reference to your city. I believe phrases such as "hair salon by walmart" are much more intuitive for the average to the below average search engine user.

What are your thoughts?

It's good but it ain't perfect... yet.

This is why Google needs us! We will build a landing for "my client's product near everylandmarkintheneighborhood" making Google look like geniuses!

Can't tell if you're being sarcastic.

Its a good idea having landmarks, its always better giving directions mentioning these land marks.

Was not being sarcastic, just trying to bump the thread to help you out.