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    Arrow Subdomain vs. folder


    hi

    I'm building a new section in my site that I will be trying to improve it's SERP.
    this is actually a kind of mini-site, not really a section...

    I have two options, either put my new section in a folder under my 15 year old domain like so:
    mydomain.com/mynewsection

    or use a subdomain like so:
    mynewsection.mydomain.com

    is one preferred over the other when it comes to seo ?
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    Originally Posted by ramiami
    hi

    I'm building a new section in my site that I will be trying to improve it's SERP.
    this is actually a kind of mini-site, not really a section...

    I have two options, either put my new section in a folder under my 15 year old domain like so:
    mydomain.com/mynewsection

    or use a subdomain like so:
    mynewsection.mydomain.com

    is one preferred over the other when it comes to seo ?
    A subdomain would be treated as a separate site when it comes to SEO benefit, so it would get no benefit from the strength of your main site.

    If the new section is going to on a totally different theme to your main site and it wouldn't make sense to have them together then use a subdomain, but otherwise folder is probably you best option (without knowing your exact situation).
    I am always ready to learn although I do not always like being taught. ~Winston Churchill
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    Subdomain : Search Engines consider them as a separate identity, So they don't pass link juice. You need to start SEO for that subdomain from scratch

    Subfolder :Search Engines consider them as a child of root domain and hence pass link juice from root to subfolder

    As far as SEO is concern, I will vote for Subfolder
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    depends on what you want to do

    personally we use almost all sub domains now

    usually a geo sub on a major cpc keyword

    example

    geo.keyword.com

    the reason is simple, if you own a major cpc term, you can make a fortune with geo sub domains, local companies PAY YOU to use the sub domain

    so you can have a client in LA on losangeles.keyword.com

    They get to use your power keyword in their ppc ads, clients in LA for them see KEYWORD.com like they own it

    They click the ad, bingo they're routed to a geo sub

    Plus the sub works just like a folder, you can find it geo.keyword.com as well as keyword.com/geo

    you can sub out a major keyword now in over 300 geo markets

    it's kinda like a mini franchise business model

    only done with thousands of keywords in our case

    pure money maker

    the key to the net has always been control of the keyword you are developing

    while many geokeywords.com where the keyword was a major cpc term, have been killed by the EMD killer switch by google, most non-geo EMD's are still showing up in serps

    it was very easy for years to pop a sub domain on an EMD search, they still work, but not as easy as before

    subdomain has way more power over just a folder

    and when you have dozens or hundreds all pointing back to the home page, that's a lot of pop for relevant links IMO

    another great area of development IMO is keyword.geos.com

    you control a geo.com you can print money with keyword geos

    lawyer.geo.com roofer.geo.com etc

    lots of power in a sub domain

    so if you want to develop to LEASE for INCOME subdomains the only way to go and yes, google will consider each sub domain user a separate account, so it's like owining a COOP

    think MONEY and the answer is SUB DOMAIN

    Yo mr lawyer you want

    losangeles.accidentlawyer.com or accidentlawyer.losangeles.com

    both are able to be leased as THEIR OWN DOMAINS

    whereas accidentlawyer.com/losangeles and losangeles.com/accidentlawyer are not separate entities to SE's so they can't have their own ppc account nor own map listing etc

    subdomains are the POWER PLAY

    Comments on this post

    • ClickyB : Since his stated intention is to improve it's serp, 99% of this is irrelevant!
    Last edited by 1leads; Nov 22nd, 2012 at 12:17 PM.

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