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    Same keyword on every page


    If I want to rank specifically for one keyword phrase what would the effect of using it in (almost) every page <title>?

    Would this benefit organic ranking or would it appear as keyword stuffing?

    Eg: homepage:"driving school suburb"
    Internal pages:
    "driving school suburb for beginners"
    "driving school suburb for test practice"
    "driving school suburb for mature drivers"
    "driving school suburb road safety tips"
    "driving school suburb advice for parents" etc etc

    Obviously titles will be a little bit more creative but if I had loads of page title like this how would G treat them?
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    It's not keyword stuffing, it's keyword cannibalisation.

    There's no penalty for it or anything, but the problem is all of those pages are competing with other for the same term.

    Some good advice and more detail here: https://www.searchenginejournal.com/...andle-it/8084/
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    Thats what I thought too so I removed the suburb from some of my page titles to hopefully gain a few serp positions but almost immediately dropped from top of page 2 to the bottom for all search terms for that suburb. I was hoping that would put more emphasis on the one page with that suburb in the title but it "appeared" to do the opposite. I was going to remove "driving school" from all page titles except the homepage but now I'm worried I will drop even further
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    Hi eclisped

    Maybe it's your view point on keywords that's clouded.... let me explain.

    Why would a mature driver need to go to a driving school ?

    On the other hand, "Road Safety Tips" and "Advice for parents" seems to me they could be on the same page as it's "advice" anyone could use. Sort of like a FAQ page. Better to have one page with Tips and Advice, than a single page for tips, and a different page for advice, since they really are the same, in my opinion.

    Also "beginners" and "test practice" also seems to be related and could be combined into a single page.

    I think you understand my point.......
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    I understand your point and the list I provided was mostly an example. However I have separate pages to promote different services for learners at different stages. This has only a small value to SEO as the majority of search is for "driving school +suburb" in my geographic area.
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    Keyword cannibalisation. Okay. So that's how it's called. I actually thought it's uber (over) repetitive. How about trying some LSIs?
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    Make the structure of the site primarily convenient for users, not for Google.

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