Redirect Question

[ziggy1621]

I have a new client that has an incredibly strong website (90+ domain authority). They have only been doing PPC stuff to get found for their terms and have no one on staff to do organic SEO. I know... a dream right!

A little background. When you go to a subdomain page on their website (i.e. product.domain.com) it redirects to your region (i.e. south.domain.com/product). I know redirects are one of the reasons they do not rank. But is it bad for only product.domain.com or is it hurting south.domain.com/product as well?

The reason I ask, is it would take an entire infrastructure change to the domain to change the way redirects send customers to the correct area. But if south.domain.com/product isn't hurt by being 'redirected to', then we can just work on setting it up correctly and leave the other redirects. I do not care if product.domain.com doesn't rank, only the latter.

Hope it wasn't too confusing

[lizwright04]

You should use rel=canonical instead if it is redirecting.