Hi, I've had my website running for over 10 years. It's taken a while but I got up in the organic rankings in position one for a very important key phrase for my business.
So I decided to redesign my website to update it cosmetically and it's range of products. I didn't take much consideration into what this would do to it's organic rank (this is not my profession).
OK, so I launched the new website and I've dropped from position 1 to page 5 somewhere! Disastrous. At the time I did not know about 301 redirects. I guess I should have done some research but I didn't think it would effect my rank in this way.
I am confident that the new site is better optimised for ranking, despite it not appearing that way at the moment.
So I have a couple of questions.
1. I'm guessing 301 redirects would be a waste of time now that I've lost my ranking?
2. Does it take time to gain position again? The new website has been active for just over a week.
Any other advice would be greatly appreciated.
PS. I did read the stick regarding loss of rank but my situation is not covered in the points there.
Thanks in advance!