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  #1  
Old April 13th, 2007, 12:36 PM
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Over optimizing.....

Can someone tell me what factors lead to over-optimizing a site...

and what is the threshold for these factors ???

As we all have some idea about optimization but over-optimization is relatively untouched....Any help would be really beneficial in avoiding the pitfalls.
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  #2  
Old April 13th, 2007, 12:57 PM
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As soon as your sites goes from visitor oriented to robot targeted.
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NavyCS agrees: Transformers are coming 7-4-7...Robots taking over the world - have your website ready!
-mj- agrees: in the subjective point of view. But as SEs rate "objective" there must be a border
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  #3  
Old April 13th, 2007, 08:03 PM
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Quote:
Originally Posted by subzero27
Can someone tell me what factors lead to over-optimizing a site...
lol.. It tanks in the SEs. Pretty similar to under optimised I guess.

I do not think it is possible to 'over optimise' by definition if a site is optimised than it is the optimal for SE. What people do is things which are not desirable for SE therefore the site is really 'under optimized'.....
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Old April 13th, 2007, 08:12 PM
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Think about it... If the SEs no longer pay much attention to METAs except for the description META. The title rules. If your internal navigation is setup properly... that is not a consideration for over-optimization. It is stupid to cloak and the like... too easy to get caught. Hmmm.... where can you over-optimize with on-page?

Guess what...? If your content is unreadable and reads really idiotic... you have over-optimized your content.

The days of pros over optimizing on-page are over... on-page dominance is over. Go after the links in a professional way so that you do not get your site(s) in trouble by thinking you can out think the Google PhD's.
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  #5  
Old April 14th, 2007, 11:05 AM
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Over-optimization in my opinion involves doing stupid things like keyword densities across all pages, precise frequencies that are the same across all pages, stuffing tags, etc. That to me is over-optimization. trying to do every little SEO 'tip' from 2004 in precision would probably trigger some red flags.

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  #6  
Old April 14th, 2007, 11:52 PM
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As soon as I see titles that are more than 4-5 words long, thats an over-opt clue for me. Also, I would consider gaining backlinks from questionable sources as "over optimization".
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  #7  
Old April 15th, 2007, 07:36 AM
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Quote:
Originally Posted by scottfish
As soon as I see titles that are more than 4-5 words long, thats an over-opt clue for me. Also, I would consider gaining backlinks from questionable sources as "over optimization".


Scott I take it your site is the exception

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  #8  
Old April 15th, 2007, 12:40 PM
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Yep
(I've done a little "over-optimization" back in the day)

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  #9  
Old April 15th, 2007, 03:26 PM
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I would say if you used the same keyword in all of the following you are over optimized ...

Page title
Meta description
Meta keyword
Header tags
Img alt tags and title tags
Menu text
Link anchor text
File names (make sure you use lots of dashes)
Domain name

Then add the keyword to every single sentence in the body of your page, making sure it is in bold, underline or italics fonts ...

You might have over done it just a little.
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  #10  
Old April 16th, 2007, 01:28 AM
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I think the biggest and most common over optimization penalty is the BLOOP penalty (Back links over optimization) .

I think its when 30-40% of your backlinks or more are the exact same anchor text.

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Old April 16th, 2007, 02:59 AM
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Quote:
Originally Posted by subzero27
Can someone tell me what factors lead to over-optimizing a site...

and what is the threshold for these factors ???

As we all have some idea about optimization but over-optimization is relatively untouched....Any help would be really beneficial in avoiding the pitfalls.


Getting more links in a short period of time and creating contents with full of keywords might result to over optimizing.

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  #12  
Old April 16th, 2007, 03:02 AM
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Using H1 might flag off over-optimization.

Bolding your keywords in the very first paragraph --> Over optimization
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  #13  
Old April 16th, 2007, 03:44 AM
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You'll probably get penalized for that. Optimize your site pages at least twice a month. And maintain good keyword density and prominence.

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  #14  
Old April 16th, 2007, 04:12 AM
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Quote:
Originally Posted by pro_seo
Using H1 might flag off over-optimization


I find it dubious that they would penalise sites using H1 tag.. it is such a general tag and as long as it is used properly as suggested by the standards (once per page) then I don't think it will cause a penalty.
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Old April 16th, 2007, 04:32 AM
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Quote:
Originally Posted by channel5
I find it dubious that they would penalise sites using H1 tag.. it is such a general tag and as long as it is used properly as suggested by the standards (once per page) then I don't think it will cause a penalty.


There have been evidences of sites dipping in SERPs after using keywords in H1. H2 provides better results.

According to GaryTheScubaGuy, this is because Google now considers keywords in H1 tags as over-optimization technique.

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